It’s September. You are setting your plan to build your 2025 plan. And the starting point to your future? Your past. Because if you can’t
And it’s not on your balance sheet. And it probably isn’t baked into your 3-year plan, 1-year operating plan, or OKRs. Every CTO knows the
Words matter. And highly functioning leaders know it. I’m not talking about mission statements, lists of “things we know to be true,” or other motivational
jargon alert – if you don’t work with SaaS companies, I didn’t write this for you. Sorry. I have a secret for you. Your LTV/CAC
Someone on your leadership team has said these words. It’s a lot cheaper to retain a customer than it is to acquire a new one.
Congratulations! You are pulling millions in revenue, proving you have a product customers need and want. But your operating stress has just begun because you
Every sunday, I send an email newsletter with some thoughts, quotes and links to articles / podcasts / books I enjoyed that wekks.
