Financials
Your Revenue Target ≠ Your Goals
When you talk about next year’s goals with your team, there is a WRONG way to describe them. It goes something like this . .
October 6, 2024
Tag: Strategy
Analytics
Forecasting: To Predict the Future, You Have to Understand your Past
It’s September. You are setting your plan to build your 2025 plan. And the starting point to your future? Your past. Because if you can’t
September 29, 2024
Analytics
Who is your Chief Metrics Officer?
Don’t get angry. I’m not saying you need to write a new job posting for a Chief Metrics Officer. (Besides, our marketing leaders have claimed
June 8, 2023
Strategy
What Your LTV/CAC Ratio Isn’t Telling You
jargon alert – if you don’t work with SaaS companies, I didn’t write this for you. Sorry. I have a secret for you. Your LTV/CAC
April 26, 2023
Financials
Make Better Decisions: Your Financial Model Is the Roadmap to Scale Your Business
Congratulations! You are pulling millions in revenue, proving you have a product customers need and want. But your operating stress has just begun because you
February 17, 2023